By Gene Guarino Can I do this hands-off? You can absolutely operate a Residential Assisted Living home and business in a hands-off manner. Hands-on means you’re in the home every day. You’re watching the residents and the caregivers on a regular daily basis. You’re overseeing, maybe even Continue Reading
The Myths in Residential Assisted Living – Part 2
By Gene Guarino Where do we find the seniors? There are tens of millions of seniors in our country today who will need assistance with their Activities of Daily Living, according to AARP. That doesn’t mean they’re all going to move into an assisted living home or facility, but they will need help. Continue Reading
The Myths in Residential Assisted Living – Part 1
By Gene Guarino Is this considered commercial or residential? The first myth that I want to cover with you is commercial versus residential. We talk about Residential Assisted Living because it’s a single family home, in a residential neighborhood. The home itself might be a little bigger than your Continue Reading
Senior Activities within Residential Assisted Living
By Gene Guarino Seniors may be starting to slow down, but it’s just as important for them as it is for you to stay active! They need to move and be engaged to stay healthy and happy. The types of activities seniors can do come in two main categories: the mind and the body. Activities that engage Continue Reading
Transforming Your Home Into Senior Housing
By Gene Guarino What exactly is senior housing? Senior housing can be anything from independent living to assisted living or even memory care or a SNF (skilled nursing facility) . For independent living, it is a home that would be considered “senior safe” with grab bars, smoke detectors, wider doors Continue Reading
Making Money Or Helping People – Do You Have To Choose?
By Gene Guarino Can I do a RAL home as a business? 20 years ago, when I first heard about assisted living, I learned about the silver tsunami that was coming. Because when you think about it, the baby boomers have been driving our economy for decades and decades. The next move in our economy is in, Continue Reading
Is Assisted Living the Business for You?
By Gene Guarino Can you start an Assisted Living Business? A lot of people say, “I’ve never started a business before. I’ve never done anything like what you’ve done. Can I do it?” I want you to think about where you’re at today. Some of you are at a point in your life where you’re just going Continue Reading
3 Things I Wish I Knew Before Starting In Assisted Living
By Gene Guarino I’m going to suggest three things to you, and if you do them, you can experience tremendous success in Residential Assisted Living. Number 1: Learn from others. Learn from other people’s challenges, successes, and failures. Learn from other people’s mistakes whenever possible. Continue Reading
Marketing Offline Helps Build Personal Relationships
By Gene Guarino What is Offline Marketing? Offline Marketing is having a brochure, flyers and business cards. They should look professional and be accurate and clear. You only get one chance to make a first impression. The brochures should match your website and your online presence. In addition to Continue Reading
How EASY Is It To Open An Assisted Living Home?
By Gene Guarino Is it easy to start an Assisted Living home? How easy is it to start an assisted living home? To those of us that own and operate these homes, we get asked that question quite often. The answer is “it depends”. I don’t know you, your background, what you’ve done, what makes sense to Continue Reading
Business Plans For Opening An Assisted Living Home
By Gene Guarino Why do I need a Business Plan? The number one reason to have a business plan is for you, so that you have clarity of vision of who you are, what you’re doing and where you’re going. The second reason, is to help raise capital. No private investor or a lender is going to give you Continue Reading
